INTRODUCING THE GREY WAVE

Experience is your greatest asset.

As a GenXer and Boomer you have so much to offer. Your experience, your ideas, your dreams, and your story. It is time to share it with the world.

A Community of GenXers and Boomers that want to level up and build the online business of their dreams.
Building an online business can be scary.

You may have put off getting started or are “stuck” because a little voice inside may be saying….

  • “I have nothing to offer.”

  • “I do not know where to get started?”

  • “What if I fail?”

  • “I do not know technology well.”

  • “I can’t do this by myself.”

Self Confidence. Fear. Anxiety.

Three words that hold us back from making our dreams of building an online business a reality. 

I IT

I have felt that way many times in my business. 

When I transitioned from traditional media to the online world, I had the worst 5 years of my life.

I could see the opportunity and I KNEW I had to crack the online code… but for years I struggled. 

I had no idea what I should teach, what I should share. 

I often put out content to crickets. 

You can do it!

I kept second guessing what I should do… and was overwhelmed by what tools to use and all the possibilities. 

Looking back, the truth was, I was afraid of failing and was intimidated by the vast nature of the social spaces.

And as the years past – I even started to lose my confidence and started to doubt if I was still that “person” I used to know.

Now… eventually I made it through.

It wasn’t easy. I understand how you feel. But, you can do it. And I am here to help.

I did,

Welcome to the Grey Wave

A Community of GenXers and Boomers that want to level up and build the online business of their dreams.

The Grey Wave Membership will guide you through how to create a successful online business. Whether you are just getting started or have been in business for years, the Grey Wave will give you building blocks to stand out against the crowd and generate the income and the life you want.

Is the Grey Wave Right for Me?
This community is not for everyone. I only want the right people to join. So please keep in mind, this is:

A marathon and not a sprint

Not a get rich quick program

The Grey Wave Community is

Perfect For You If...

The Grey Wave is a community for us, those with a bit or a lot of Grey up top.. A place for learning how to create a platform that attracts a raving audience, makes a difference in their lives, and generates sales... all from leveraging the expertise and wisdom you’ve acquired throughout the years. 

We are 100% committed to making the Grey Wave  a place that provides you with a community of support and accountability.  A community  you can depend on through your whole journey!

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Are You Ready?

You are ready to take your experience and put it to work for you, building something worthwhile that you can be proud of.

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Overcoming Challenges

You are ready to overcome your limiting beliefs and set your mind up for success and be able to cope  with any challenge that comes your way.

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Become More Confident

You want to attract customers and followers while building an online business that creates consistent revenue.

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Call the Shots!

You want to build a business where you call the shots, where success or failure rests on your shoulders.

Want to know if the Grey Wave community is for you?

See What Our Members Are Saying

If you're chronologically gifted like me and you want to navigate your way to online success, sign up with Captain Steve Dotto, first mate April Woodcock and the hardy band of Grey Wave crew members. Really good people. Relevant content. Great support. Tools you can use. Advice and encouragement when you need it. This is one smart investment. Highly recommended.
Bob Wiele
Bob Wiele
OneSmartWorld
As a Boomer, business owner for over 40 years, and a best-selling author, I was not sure the Grey Wave would have a lot to offer me. I was wrong! The strategies, lessons, discussions, and just as importantly, the connections and idea-sharing with fellow “Grey Wavers” are more useful than anything I’ve learned in years. Quite simply, The Grey Wave will change your life.
Bob Poole
Bob Poole
Author of Listen First – Sell Later
After getting slammed by the COVID shutdown which basically killed my Bricks and Mortar business, I was able to pivot to an online business. I learned how to stop “trading time for money”, while building a sustainable business that now makes a real impact women over the age of 50 AROUND the world.
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PJ Wren
Fitness with PJ
I just wanted to let you know that The Grey Wave has been transformational for my business. Prior to joining The Grey Wave, I spent three years spinning my wheels, wondering why everything I tried failed to gain traction. In less than 3 months, with The Grey Wave, I realize I had blind spots that DottoTech was able to fix. The future looks bright again!
Larry Rodgers
Larry Rodgers
Larry Rodgers Art and Motion
Over the years, I have learned so much from Dotto Tech and the Grey Wave. The information is presented in a way that is easy to understand and digest. Steve has a high standard of ethics, as well as the members of his team and that is reflected in the way they teach and conduct business. I highly recommend anyone who wishes to learn about having an online presence to subscribe and join the Dotto Tech family.
Greg Gurniak
Greg Gurniak
Time to Heal
I’ve been working with the Dotto Tech team since February and have followed Steve for many years. The team has made the learning so simple and fun. I’m blown away by the amount of content you provide and your dedication to helping me succeed. Thanks Steve, April and Liz!
EllenSweeney
Ellen Sweeney
Ellen's Tips for iOS
For the last couple of years, I followed DottoTech from afar. Wanted to know how to translate what I've always done into a successful on-line business.

Webinar Wednesdays always got me pointed in the right direction and so this summer I decided to ride the Grey Wave. The great content keeps coming - only better. Steve, April and Liz have made the impossible possible: more substance, more tools and outside experts and round table sessions that inform and inspire.

Then there is Community of great people from around the world. Some are ahead on the path and everyone is willing to lend a hand. I have been able to continually produce more in these short weeks than in the 2 years before I came on board and my on-line business is finally taking shape. Thanks so much DottoTech.

Looking forward to learning more and giving back as the Community evolves.
John Angelori
John Angelori
johnangelori.com - Mindfulness coaching and training
Join the Grey Wave Community

The truth is...

I want to do everything I can to make sure you succeed.

This is my #1 goal.

I’m also going to include…

1
Actionable Training

Each month we focus on one theme and provide a 365 degree exploration of that subject.

2
Live Q&A

After the training, we regroup for a Live Q&A session so you can get the A's to your Q's!

3
Roundtable

We also have a roundtable live session with either experts or other members.

4
Resources

Monthly resources including worksheets, templates and demos.

5
Ask Me Anything

Each month, I will have a live Q&A session where you can ask me anything you want!

As a member, you will benefit from

Monthly Actionable Training

Each month you will develop new skills and techniques, covering every aspect of online marketing.

Every live tutorial is recorded for future reference.

We follow up with a live Q&A, and roundtables to make sure all your questions are answered. The month’s theme is then packaged into an on-demand training module you can return to at any time.

As a member, you'll get instant access to

A Private VIP Facebook Group

Inside of our Facebook Group you will find both community and accountability... and we all know that accountability can make a HUGE difference in your success...right?

We have members from all walks of life, with vast experience who are here to both learn and share!

The Facebook Group alone is worth the price of admission, here you will meet like-minded entrepreneurs, find accountability partners, build friendships, receive support while you are helping others, and learn.

Oh, the skills you will learn! You will both be a mentor and be mentored. The Grey Wave is a special place! The FB group is a place where you can go to ask questions any time!

As a member, you'll get instant access to

The Power of Live!

Every week we meet with you LIVE, there are lessons, Q&A sessions, office hours, roundtables and ask me anything sessions all giving you the opportunity to ask questions live, get answers, share successes and challenges and build relationships with the community.

Every single live session is recorded so if you can’t join us at the time, you won't miss anything!

As a member, you'll get instant access to

Our Engaging VIP Facebook Group

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1/1 Office Hours with Our Community Managers

Members also get exclusive access for some 1-on-1 support from our dedicated community managers during the regular allotted “office hours”.

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Community LIVE Roundtables

This membership also includes LIVE roundtable sessions with other Grey Wave members, and expert guidance on a monthly basis.

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Access to our VIP Facebook Group

Get LIFETIME access to our lively and active private Facebook group (valued at $997) where they can share stories, experiences, support each other, ask questions and collaborate.

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Dotto Tech Online Training Catalogue

All Grey Wave members are welcomed with instant access to not only past Grey Wave modules, but also our back catalogue of online courses listed below.

The Grey Wave Membership includes

More Benefits

We include $2000 of our proven content creation and social marketing courses. 

I’ll teach you how to apply new strategies, review best practices including what you should and should not be doing, saving you time and mis-steps.

Every one of these courses is “on point” teaching you the skills you need to thrive in this online world!

As a monthly member of Grey Wave, you have a guaranteed way to stay on top of latest trends in growing your online business.

We have a library of courses that are laser focused on your needs including

Instant Access to Dotto Tech Online Training Catalogue

WordPress 101 - Getting started with WordPress

VALUE = $199

INCLUDED

Creating and Delivering Your First Online Course

VALUE = $39

INCLUDED

Winning at Webinars - How to Deliver Webinars

VALUE = $499

INCLUDED

Don't Retire, Rewire

VALUE = $279

INCLUDED

Making Money on YouTube

VALUE = $49

INCLUDED

YouTube Launch Sequence

VALUE = $39

INCLUDED

Independent Income
A Guide to Affiliate Marketing

VALUE = $279

INCLUDED

Online Video Made Easy
How to Create Online Videos

VALUE = $499

INCLUDED

Work at your own pace

Available 24/7

Plus laptop device
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Still not sure if Grey Wave is for you?

Here is What a Few of Our Members Are Saying

Learning with the GREY WAVE TEAM has provided me with great “INSIGHT” to getting myself started online! The course content is more than I could have imagined. I had no idea there was so much to getting up and running. Thank GREY WAVE for all the information, teaching and sharing!
Cheryl North
Cheryl North Johnson
NJS Solutions
Few things in life have exceeded my expectations, but The Grey Wave membership definitely has! And not just Steve, April and Liz, but the extensive experience, encouragement and synergy derived from the amazing members! This is definitely the membership to join if you want to grow your expertise, influence and audience!
Doug Piper
Doug Piper
The Grey Wave provides a wealth of practical resources, expert guidance, and peer feedback/encouragement for those wanting to launch an online business. Bonus: access to other training materials that Steve offered prior to Grey Wave. Win/win!
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Kathy Rushing
The Entrepreneur Marriage Coach
Since deciding to join the Grey Wave I am thrilled with the personal support of Steve, April and Liz, plus all the other members who are so generous with their willingness to share and help. Redefining myself in this phase of my life is a gift I didn’t think was possible.   My gratitude for the Grey Wave grows daily.
Ardis Mayo
Ardis Mayo
The Reflective Pen
Being someone who thrives best in a team setting, having a community to bounce ideas off and to support others was the one thing I was missing when I went from Head of Operations of a large team to solopreneur.

For me, the answer was to apply to join DottoTech's Grey Wave for GenXers and Boomers and I was excited to be accepted as a founding member. Not only do the lessons cover 'state of the art' issues and materials needed to launch and build an online business, the active members sharing their own expertise and opinions is priceless.

Steve Dotto is an outstanding tech and productivity teacher and he makes a perfectly balanced team with the talents and skills of marketing and social media experts April Woodcock and Liz Azyan.

If you're new to developing an online business, could use some skills upgrading, and miss the water-cooler experience of your offline days, the Grey Wave is the place you want to be.
Francisca deZwager
On the Internet you will find 2 kinds of marketers/teachers. There are those that sell a high priced course that runs for a couple of weeks and then they are gone and that's it for you. And then there is a teacher who will create a community of liked-minded, experienced people.

It takes a teacher, a leader, who can point you in the direction you need to go. What the Dotto Tech team teaches is relevant to today’s online business and yet is grounded in basic principles that stand the test of time. And what’s really cool is that they keep it real.

There’s no hype - just a sharing of knowledge in a relaxed, fun and entertaining way. Within the Grey Wave community, it is about community... you will have others cheering you on to your own success.
Pat and Lorna Shanks

No gimmicks, no hidden pricing

The Grey Wave Totally Upfront Pricing

Monthly

Annually

Best-Value

Picture this...

6 Months From Now

You have built an online business, that is generating sales.

You have the confidence that you are on the right track.

You wake up each morning fired up making forward progress.

You are not just getting help and support from the Grey Wave, you are actively engaged, helping others achieve their goals and dreams.

Your success is our success. We want you to have it all.

It is in your power to determine what your life will look like in 6 months, so ask yourself one question...

Is it worth the investment? (hint....yes it most certainly is!) 

It is decision time.

Give yourself every opportunity to succeed!

You need to commit to yourself, commit to your community and commit to the process.

Today is the day to begin your journey!

Join me in the Grey Wave get started right freaking now!

Your future friends and colleagues are waiting for you...

The Grey Wave is a Fast Track

A fast track to understanding

Don’t miss this exclusive opportunity to get in on the Grey Wave for just $399 and then $99/month moving forwards or for the annual plan, $1199 for the 1st year and $999 per year thereafter.

A fast track to skills

Don’t miss this exclusive opportunity to get in on the Grey Wave for just $399 and then $99/month moving forwards or for the annual plan, $1199 for the 1st year and $999 per year thereafter.

A fast track to success

Don’t miss this exclusive opportunity to get in on the Grey Wave for just $399 and then $99/month moving forwards or for the annual plan, $1199 for the 1st year and $999 per year thereafter.

YES! I Want to Ride the Grey Wave
JOIN THE GREY WAVE NOW

Today is the day.

Remember, You are RELEVANT. YOU can do this. YOU have the experience. The world is waiting for what YOU have to offer.

Because if you don’t, how can you expect anyone around you to?

Be part of something big, be part of a tribe, be part of a community. 

#WeAreTheGreyWave!

No gimmicks, no hidden pricing

The Grey Wave Totally Upfront Pricing

Monthly

Annually

Best-Value
Grey Wave 30 DAY GUARANTEE

WE offer a 30 day money back guarantee on the enrollment.

If you join the Grey Wave Community today — and you go through at least 2 foundational lessons,
and if for any reason you aren’t 100% satisfied…

You have 30 days to request a refund.

Which means you have absolutely NOTHING to lose!

It is totally risk free…

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About STEVE DOTTO

Meet Steve

Steve Dotto is Canada’s favourite geek. For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology.

After spending 20 years in traditional broadcast Steve re-invented himself learning the world of social media, online community building, and Internet Marketing as he builds his YouTube channel into his new career.

YouTube is Steve’s new network of choice, where he serves 2 communities, a traditional “How To and Productivity” stream, which follows his TV tradition, and a new focus on helping Gen-Xers and Baby Boomers build online businesses without being overwhelmed by technology through the Grey Wave Membership program.

About STEVE DOTTO

Meet Steve

Steve-Dotto-Grey-Wave-1.png

Steve Dotto is Canada’s favourite geek. For over 20 years, as host and executive producer of Dotto Tech, a nationally syndicated TV show, Steve entertained and educated millions of Canadians on all aspects of technology.

After spending 20 years in traditional broadcast Steve re-invented himself learning the world of social media, online community building, and Internet Marketing as he builds his YouTube channel into his new career.

YouTube is Steve’s new network of choice, where he serves 2 communities, a traditional “How To and Productivity” stream, which follows his TV tradition, and a new focus on helping Gen-Xers and Baby Boomers build online businesses without being overwhelmed by technology through the Grey Wave Membership program.

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